Module 1: Introduction to Digital Marketing and AI

• What digital marketing is

• Role of AI in marketing

• Overview of digital marketing ecosystem

Module 2: AI Tools Overview

• Types of AI tools in marketing

• Content and creative AI tools

• Ads and marketing AI tools

• Productivity and automation tools

Module 3: Content Marketing Basics with AI

• Content marketing fundamentals

• AI for content ideas and captions

• Basics of social media content creation

Module 4: SEO Basics with AI

• How search engines work

• Keyword and SEO basics

• AI for keyword research and on-page SEO

Module 5: Paid Ads Basics with AI

• Introduction to Google Ads and Meta Ads

• How paid ads work

• AI for ad copy and creative ideas

Module 6: Email and WhatsApp Marketing Basics

• Email marketing fundamentals

• WhatsApp marketing overview

• AI for content and basic automation

Module 7: Analytics and Tracking Basics

• Importance of analytics

• Understanding traffic, leads, and conversions

• AI for reporting and insights

Module 8: Automation and Productivity with AI

• What marketing automation is

• AI for task automation

• Time-saving AI workflows

Module 9: Digital Marketing Roadmap

• Overview of digital marketing fields

• Choosing a specialization

• Moving from basics to advanced learning