Module 1: WhatsApp Business Basics

Subtopics:

• WhatsApp vs WhatsApp Business

• Features & benefits

• Use cases

Module 2: Account Setup & Profile Optimization

Subtopics:

• Business profile setup

• Catalog creation

• Business settings

Module 3: WhatsApp Catalog & Product Selling

Subtopics:

• Product listing

• Pricing & descriptions

• Order inquiry flow

Module 4: Broadcast & Group Strategy

Subtopics:

• Broadcast lists

• Group management

• Message rules & limits

Module 5: Customer Communication Strategy

Subtopics:

• Auto replies

• Quick replies

• Customer handling

Module 6: WhatsApp Automation Basics

Subtopics:

• Welcome messages

• Follow-up automation

• Lead capture flows

Module 7: WhatsApp Marketing

Subtopics:

• Promotional messages

• Offer & launch strategy

• CTA writing

Module 8: WhatsApp API Overview

Subtopics:

• WhatsApp API basics

• When to use API

• Cost & limitations

Module 9: WhatsApp + Website Integration

Subtopics:

• Click-to-WhatsApp buttons

• Form to WhatsApp flow

• CRM integration

Module 10: Payments & Order Management

Subtopics:

• Payment links

• Order tracking

• Customer follow-up

Module 11: Analytics & Optimization

Subtopics:

• Message performance

• Response tracking

• Improvement strategy

Module 12: Monetization & Client Work

Subtopics:

• WhatsApp selling models

• Local business services

• Pricing & retainers